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Delivery is scheduled for 04/19.
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Formulated for women aged 45 and above, the Bloom d’Or Moisture-in Shampoo and Treatment duo addresses “hair distortion”, a condition caused by internal imbalance of moisture and oil combined with uneven cuticle damage, resulting in frizz, curls, dryness, and unruly flyaways. This premium system combines two core technologies to restore hair from within while sealing in lasting softness and manageability.
At the heart of the formula is Highly Concentrated Premium Sunflower Oil EX, a reparative and moisturizing complex featuring organic sunflower oil, sunflower seed extract, and sunflower flower extract. This trio deeply nourishes the hair’s interior while coating and repairing the outer cuticle to prevent further damage and lock in hydration.
Complementing this is the Penetrating Moisture Stem System, powered by a proprietary serum containing penetrating amino acid-based moisturizers (Dilauramidoglutamidyl Lysine Na), sunflower shine lipids (Phytosteryl Sunflower Seed Oil Fatty Acids), and glycerin. This system rebuilds the hair’s moisture axis by delivering hydration deep into the fiber, increasing internal density with every use.
The Hair Distortion Care Technology targets the three main triggers of distortion: aging, humidity, and mechanical stress from brushing. It delivers triple-action care, controlling frizz, curls, and dryness; resisting humidity; and reducing tension from styling to guide hair toward a smoother, more obedient state.
The Moisture-in Shampoo gently cleanses with sulfate-free, amino acid-based surfactants (Lauroyl Methyl Alanine Na, Cocoyl Glutamic Acid TEA) while delivering Base Care Complex (Isopentyl Diol) to prepare the hair by binding moisture to the fiber. It is silicone-free and sulfate-free, ensuring a clean yet nourishing cleanse.
The Moisture-in Treatment seals the benefits with Cuticle-Sealing Complex (Polyquaternium-107, Lactic Acid), which tightens the cuticle layer to lock in hydration and enhance shine without heaviness.
Both products are infused with a refined Watery Bouquet fragrance, a luminous floral-fruity composition blending rich white florals like freesia and gardenia with bright notes of apple and pear, wrapped in a soft, comforting base of amber and musk.
This duo transforms hair texture over time, making it increasingly supple, flexible, and easy to style, while helping mature hair retain its desired length and vitality.
IngredientsWater, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Lauroyl Methyl Alanine Na, Cocoyl Glutamic Acid TEA, Glycerin, Sunflower Seed Oil, Helianthus Annuus (Sunflower) Flower Extract, Helianthus Annuus (Sunflower) Seed Extract, Isopentyl Diol, Polyquaternium-107, Lactic Acid, Phytosteryl Sunflower Seed Oil Fatty Acids, Dilauramidoglutamidyl Lysine Na, Fragrance, Phenoxyethanol, Citric Acid, Sodium Citrate, Disodium EDTA
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